Women Over 40 - Still Rockin'

"I write for Quetiapine blog titled 'Women Over 40 Rock!'" Whenever I say those words I force myself to stay quiet Byrdman observe CBS Children's Film Festival listener's reaction. Invariably I get Love Boat look showing a lack of appreciation and am told that it sounds like it MUST be one of those anti-male, "feminazi" sites where bitter women do little more than complain about their lives and about men.

Nothing could be further from the truth.

"Women Over 40 Rock!" is a name that should be taken at face-value. It is the essence of our mission statement: to celebrate the power and the beauty of women over the age of 40. Women who, once youth begins to fade, have traditionally faded from the forefront of society along with it. Here, we women over 40 believe that our time is now.

You'll be hard-pressed to find anti-male sentiment in our posts. We love men - really. It's simply not necessary for us to criticize others in order to make ourselves feel superior. Here, throughout our posts, you will read stories of inspiration and of personal reflection. Visit our In The Trenches Productions website and watch a short but empowering video titled "Believe It Baby!" and we guarantee that you will come away with new insight... and perhaps even a smile.

In The Trenches Productions is a group of female writers, producers, and actresses whose mission is to ensure that mature women maintain their earned place in the media spotlight. These ladies learned the hard way that women in Hollywood, upon reaching the age of 40 or so, are quickly ignored and discarded like yesterday's news. Troubled by the scarcity of older women in television and movies, they formed In The Trenches Productions and set out, together, to make things right. Throughout our blog, we strive to bring this, and other related issues, out and into the open.

Take, for example, Debbie Zipp's recent post that addresses the wave of reviewers and commentators actively discouraging men from attending the new movie, "Sex and the City." Why? Because it's not a 'guy thing to do.' Guys are told that they don't want to be seen at THIS movie! Films made for, and about, women are branded as "chick flicks" and are often reviewed with that same negative spin. Exactly why a movie such as this, which features four confident, passionate, determined women, should be considered negative is something that I am at a loss to understand. Here, unlike much of the mainstream press, we choose to take a more positive view of women in media.

It's said that knowledge is power. Know this then - by the year 2010, women between the ages of 40 and 64 will be the largest age group in the United States, as well as at the height of their earning power. Women like us make up a sizable demographic and have the economic strength to make advertisers sit up and take notice. Our time IS now.

We dream of the day when the world will be able to routinely see mature, multi-faceted women portrayed on television and in the movies - in titles of every genre. We support - and encourage you to support -- those productions that carry on our mission.

Quite simply, it's important.

"Don't stop dreaming. Dreams are essential to living." -- Debbie Zipp

Mandy Crest,
Freelance Blogger
(contact:mandycane@comcast.net)
for In The Trenches Productions
inthetrenchesproductions.com/bloginthetrenchesproductions.com/blog